Thursday, August 16, 2012

Whitewashing - er, Greenwashing History

Today's Uni Watch points out an interesting tidbit about the 2012 Green Bay Packers Yearbook cover photo.

Here's how it is being advertised on the Packers Pro Shop:

This is the actual newsstand version, from Packerville, U.S.A.):

When you look at them side-by-side, and allowing for differences between the graphics from the website and the scan of the newsstand version, a couple things pop out. First of all, they have added text to the cover. They've also replaced the block "PACKERS" text with the team's stencil wordmark.

What's most amazing to me, though, is that the Reebok logo has been Photoshopped off Aaron Rodgers's sleeve.

I know Nike wants to put their brand on the league, but this seems a bit extreme.

No comments: